One of the most common errors committed by owners of commercial Web sites is not to give the prospect a free sample of the products or services sold from their site. take note of some tips to optimize your sales. Never ever try to sell: Most Internet users like you and I enter the Internet for information, information that can help a subsequent purchase so my recommendation is that you must first give useful information and preferably free, that will help you build credibility and trust with your prospects, as well as your information is always trying to solve a problem, that people love and loyalty you for long. It delivers a taste of what you sell: As we all know but many people are buying on the Internet, this environment continues to be impersonal and there is always a reluctance to make purchases online, so always try to give a sample of the Product or Service these promotions, for example if you are promoting a series of videos on any topic can provide free one chapter or a sample cut from this, this works the same way for books, software, etc. You find out a bit more of the product, its benefits and increase the chances of purchase. Provide guarantees your Product Purchase: This is critical when businesses succeed in the Internet, as you know the people through basic instinct is like to feel protected when making a purchase and this applies equally businesses off the Internet and the best guarantee is to ensure a refund for a given time. If the product does not meet your expectations of the buyer simply return the money, or else you can suggest another product to deliver in exchange for an equal or greater value, it does encourage the buyer to buy and you do not have the feeling that may be throwing money away. A leading source for info: Anu Saad. Summarizing the human being by nature needs to see, touch and listening, for both Internet to show the product, accompanied with photos, audio or video increases dramatically the possibilities for sales of any product or service online..